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Think tank – Kanoon Iran Novin
Think tank
Creativity, great ideas are lasting

Creative thoughts give life to strategies, roadmaps and plans of advertising and branding strategists. That’s why all processes in KANOON IRAN NOVIN are formed based on creative ideas.
“Idea Processing Division” of KANOON IRAN NOVIN is responsible for the process of making creative the strategies, maps, designs, and methods. In this way, our colleagues in think tank room make their utmost efforts to form and develop an attractive, effective, lasting, and memorable communication between the brand and its audience.
It is important to note that the more creative a strategy is presented in form of advertising campaigns and procedures, the more it will be durable in the minds and memories, such that sometimes, a concept derived from creativity is used like a proverb and will remain for several years in routine speech and interactions of people, films and books, virtu
Anyway, generation of creative contents in proportion to the audience community, type of media, social structure and technical requirements such as release time or presentation of campaigns and advertisements are among the most important responsibilities of this department.
al space, social networks, publications, etc.

Services of idea and think tank department

  • Create original ideas (Big Idea) in line with advertising strategies and campaigns
  • Compile brand advertising slogan and tagline
  • Compile advertising slogan for campaigns
  • Write scenario for TV and radio teasers
  • Create brand character
  • Create jingles
  • Suggest brand names
  • Create and develop advertising contents for various media such as catalogues, etc.
  • Create musical ideas

Picture gallery

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