Personal Care & Cleaning
Atak
Shimi Ghahreman, partnered with Behpars distribution, pioneered insecticides in Iran in 1359 as Pif Paf—later relaunched as ATTACK (Atak) with German-licensed cleaners.
Partner departments
Atak is among the companies partnered with Behpars distribution.
Shimi Ghahreman was founded in 1359 (1980–81) as one of Iran’s first insecticide makers under the Pif Paf name. A decade later it relaunched with a better formula as ATTACK (Atak), operating as a private joint-stock company with Industries and Health Ministry licenses. From 1381 it also produced cleaners and detergents under licenses from respected German companies—among the category’s strongest quality offerings.
Case studies
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