What is CGI advertising? Some examples of CGI ads

cgi advertising? some examples of cgi ads: One of these interesting events is the use of brands Advertising CGI is but Advertising CGI what is And what are the benefits for brands? Before introducing this attractive and effective advertising method, we must say what is CGI?

But now, moment by moment, we are getting closer to the virtual world and the world in which artificial intelligence (AI) has reached a terrifying evolution. The world of advertising and marketing is no exception to this rule and interesting things happen in it. One of these interesting events is the use of brands Advertising CGI is

but Advertising CGI what is And what are the benefits for brands? What are its successful examples? If you want answers to these questions, we suggest you stay with us until the end of this article.

What is CGI advertising?

Before introducing this attractive and effective advertising method, we must say what is CGI?

CGI (Computer-generated imagery) means image design using a computer, which is very close to reality. This technology is considered practical in the film industry, video games and advertisements.

In fact, when asked What is CGI advertising? we face, we must say that "Advertising CGI It is a type of advertisement that introduces a product or service to people by designing a creative and attractive but fake image by computer.

production Special visual effects (VFX: Visual Effects) or "Making something that doesn't exist", one of a kind Video marketing is that in Advertising campaign It is used and has a great impact on the audience's behavior.

Using the element of surprise in CGI ads will make many audiences react to these videos and, so to speak, your fake ads video will go viral. If we used the combination of "fake ads", you should keep in mind that we are referring to its trick and not the essence of the ads!

Generally making CGI ads on the side Motion graphics, is one of the main branches of video marketing in the advertising world, which today Digital currency advertising and Cosmetics ads It is seen in abundance, but with what tools and techniques are CGI ads produced?

CGI advertising techniques

Creating CGI ads is done with software such as Adobe After Effects, Blender, Autodesk 3D Max, etc. Using these 3D modeling software, the desired 3D objects or environment are produced and then the movements and changes needed in it are created through animation. In the last stage, i.e. rendering, the obtained images are displayed in 2D.

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Iranian examples of CGI advertisements

External examples of CGI advertising

What is the difference between guerrilla marketing and CGI advertising?

Gorilla Marketing Guerilla Marketing is a type of advertising that surprises its target audience. CGI advertising also has the same application, so what is the difference between the two?

«The difference between guerrilla marketing and advertising CGI It is in the type of media and encounter. CGI advertising, using computer software and producing special visual effects, attracts the attention of the audience and surprises them in virtual networks; In the case that guerilla advertising is placed in the category of environmental advertising and creates the same feeling in its audience.

Pay attention to the picture above!

This is an example of guerrilla marketing that uses visual tricks in Digital marketing campaign, has been able to advertise its detergent product in an environmental way and make it last in the mind of the audience. But the example below is a CGI ad that was produced using VFX techniques, or visual special effects, and the main media format is video.

What are the benefits of CGI advertising?

• One of the most important advantages of CGI advertising is Permeability it is Most CGI ads use a combination of reality and fake images to create a sense of wonder persona They arouse their purpose and are registered in his mind. Now let's say you've just come across a CGI commercial video that really appeals to you!

Wouldn't you share it with a friend or colleague? A viral CGI advertising video brand or business, one of the main advantages of this type of advertising is considered.

• Ideation, implementation of graphic design, digital printing, Advertising billboard rental And in short, using the services of environmental advertising departments is one of the effective but expensive methods of advertising. Using creative methods such as CGI ads will help you reduce the cost of running an advertising campaign Increase the rate of ROI (rate of return on investment) will help.
• Using advanced and up-to-date advertising technology and methods to improve and promote Brand personality You are of great help. If your customers see your viral CGI advertising video that is creatively designed and attractive, you will be registered in their subconscious and they will continue to use your services or buy from your brand.

They also try to introduce you to others and this is the key issue Brand awareness It will increase you.

What are the disadvantages of CGI advertising?

• The trust of your customers and your target community is your main asset. Production of fake ads or CGI ads can target your main investment!

If the character or Brand archetype You've designed yourself in such a way that generating fake ads will hurt it, you better rethink your decision.

• CGI design, whether in the advertising industry or in the field of cinema and video games, requires skill, knowledge and specialized tools, and entrusting it to non-specialist people or advertising agencies will only waste your time and money!

If your brand or business can afford it, you can solve this problem by ordering a CGI ad clip from a reputable advertising agency.

Which Businesses Use CGI Ads?

If with business concepts B2B marketing (Business to Business) and B2C (Business to Consumer), so you should probably know how much your brand or business products can go viral in the social media marketing process. If you are not familiar with these concepts, we suggest the article "What is marketing??' read the

Does a stainless steel products company that is affiliated with parent industries or other manufacturing companies need to produce CGI ads? How about a cosmetics manufacturing company?

The first business does not need to use CGI ads and make it viral on social networks due to the specificity of its products and services, but the second business is the opposite!

"In fact, if you are considered a producer that meets the needs of the market and your target audience is also active in social networks, you need this type of advertisement."

Where should we leave our CGI ads?

CGI advertising is one of the types of specialized advertising that is not technically possible for everyone to implement and requires high specialized skills and knowledge; Therefore, brands or businesses that intend to implement CGI advertisements, usually leave this task to advertising agencies.

The center of modern Iran as the largest and The best advertising company In the country, it provides all kinds of services in the field of advertising. There are 17 specialized departments active in the field of advertising and marketing, including Digital advertising agency, strategy, think tank department, Graphic studio etc., has provided the best opportunity for our customers. In order to order services or receive advertising advice in the field of CGI advertising production and other fields, you can contact us at contact be

In the end; CGI ads are a window to the new world of marketing!

Artificial intelligence (AI), visual effects creation software and other advanced tools available have made it possible for brands to produce the most creative and penetrating advertisements. CGI advertising is one of these methods that has attracted many audiences in recent years and has positive effects on Digital branding, brand recognition or increase in their sales.

Currently, marketing in social networks is the first word and progress in this field will help brands significantly. This article was dedicated to describing one of the most attractive and newest methods of advertising, namely CGI.